LG OPTIMUS 3D MAX
hs ad agency (seoul) pulled all forces together with the director matthias zentner, velvet’s production team, and our strong vfx department to give birth to the new generation of LG Optimus cellphones.
the optimus 3D max is a cell phone eagerly awaited by the mobile world! driven by the force of the majestic black horses galloping in a high-speed towards the phone, they transform into a big black wave giving the phone its characteristic color. it’s a moment of 3D touching the phone! a woman emerges from the display’s surface in her liquid dress, like a vivid sculpture presenting the 3D feature based on the conversion of the 2D material into stereoscopic images.